Who Gives a Crap begun their campaign to raise money when they learnt that “2.3 billion people across the world don’t have access to a toilet. That’s roughly 40% of the global population and means that diarrhoea related diseases fill over half of sub-Saharan African hospital beds and kill 900 children under 5 every day.”
This successful campaign launched their current business and they still donate 50% of their profit to non-profit organisations working to improve access to hygiene, water and basic sanitation in developing countries.
“We’ve done the maths and worked out that for every roll of toilet paper you buy, you’re helping to provide someone with access to a toilet for roughly one week.”
Clearly, their bold brand name is a question. To which we answer a resounding… “We do!!!”